Jihoon Kim, born in Seoul and raised between the US and Germany, is a leading Gen Z voice in fashion with over 5M followers on Instagram and TikTok. At just 24, she blends Korean pop culture with global fashion, collaborating with top brands from Dior Beauty to H&M Studio, where she walked as the only creator in their London show. Beyond style, she shares her cultural journey and advocates for mental health, making her both a style authority and a relatable voice for her generation.